Sharjah Media City “Shams” Earns Great Place To Work® Certification™
Recognition reflects Shams’ commitment to employee experience, professional development and a culture of trust, collaboration and innovation
Sharjah, UAE – 4Nov 2026: Sharjah Media City (Shams) has been Certified™ by Great Place To Work®, achieving an outstanding 95% employee endorsement score based on direct feedback from its employees about their experience working at the organisation.
The recognition marks an important milestone in Shams’ continued efforts to build a workplace where employees feel valued, empowered and connected to the organisation’s purpose. The strong employee endorsement reflects a positive workplace experience shaped by trust, collaboration, professional development and opportunities to contribute to meaningful initiatives.
For Shams, creating a strong employee experience is closely connected to its wider mission of supporting Sharjah’s growing media and creative economy. By investing in its people and creating an environment that encourages ideas, learning and innovation, Shams is strengthening the capabilities needed to serve its growing community of media professionals, entrepreneurs, creative businesses and innovators.
Great Place To Work® is a globally recognised authority on workplace culture and employee experience. Its certification is based on employees’ direct feedback about their workplace experience, making the recognition a meaningful reflection of the culture experienced by Shams employees.
H.E. Rashid Abdalla Al Obad, Director-General of Sharjah Media City (Shams), said: “We are proud to achieve Great Place To Work® Certification with a 95% employee endorsement score. More than a number, this recognition reflects the experience and voice of our people and the culture we continue to build together at Shams.
“Our people are at the heart of our ability to deliver our mission. We therefore place strong emphasis on creating an environment where employees feel valued, respected and empowered, while having opportunities to learn, contribute and take part in shaping new ideas and initiatives.
“Shams operates in a sector defined by creativity, innovation and constant change. We want our workplace to reflect these same values, giving our teams the opportunity to grow professionally while contributing to initiatives that support Sharjah’s vision and strengthen its position as a leading hub for media, creativity and innovation.
“When our people grow, they bring new capabilities, ideas and energy to the organisation. Their growth directly contributes to our ability to create greater value for the creative community we serve.”
Building a Distinctive Employee Experience
At Shams, the employee experience is shaped by the opportunity to work within a dynamic environment at the intersection of media, creativity, technology and entrepreneurship.
Employees are encouraged to exchange ideas, collaborate across functions and contribute to initiatives that extend beyond their individual roles. This cross-functional environment enables teams to gain exposure to different areas of the organisation while contributing to projects that support Shams’ evolving role within Sharjah’s creative ecosystem.
Professional development, knowledge sharing, employee engagement and continuous improvement are also central to Shams’ approach to building its internal capabilities.
The organisation continues to create opportunities for employees to develop new skills, explore innovative approaches and take on meaningful responsibilities, while fostering a culture where ideas and contributions are encouraged.
Najat Saif, Strategy and Corporate Excellence Manager at Sharjah Media City (Shams), said: “The 95% employee endorsement is particularly meaningful because it represents the voice and experience of our people. It reflects how our employees experience the workplace in their everyday interactions, opportunities and collaboration with colleagues.
“At Shams, we believe that a strong workplace culture is built through open communication, mutual respect, continuous learning and meaningful opportunities for employees to contribute. Our people work on initiatives that directly support the development of Sharjah’s media and creative ecosystem, giving their work a clear sense of purpose and impact.
“We continuously listen to our employees and use their feedback to strengthen our workplace practices. This certification is a recognition of what our teams have achieved together, while also encouraging us to continue improving and creating an environment where every employee can contribute, develop and thrive.”
Where People and Purpose Come Together
The Great Place To Work® Certification reflects Shams’ broader approach to organisational development, where employee growth is closely connected to institutional growth and impact.
Working at Shams provides employees with the opportunity to be part of an organisation contributing to the development of a growing ecosystem of media companies, creative professionals, entrepreneurs and innovators.
From supporting emerging businesses and creative talent to developing new platforms, partnerships, training initiatives and infrastructure, Shams’ work continues to evolve alongside Sharjah’s expanding creative economy.
This creates an environment where employees can contribute to projects with tangible impact while developing their own professional capabilities and gaining experience across a diverse and fast-changing sector.
The 95% employee endorsement therefore represents more than a certification result. It reflects the collective experience of Shams employees and the organisation’s ongoing commitment to creating a workplace where people can grow, innovate and contribute to a shared purpose.
Supporting the People Behind Sharjah’s Creative Economy
Shams’ commitment to its employees complements its wider role in supporting the people and businesses that contribute to Sharjah’s creative economy.
As the emirate continues to advance its position as a regional centre for media, creativity, culture and innovation, Shams recognises that strong internal capabilities and an engaged workforce are essential to delivering its institutional objectives.
By investing in its people, encouraging innovation and creating opportunities for professional growth, Shams aims to strengthen the capabilities that underpin its role within the emirate’s evolving creative ecosystem.
The Great Place To Work® Certification™ marks an important milestone in this journey and reinforces Shams’ commitment to making employee experience an integral part of its organisational development and long-term success.
WE’RE GROWING
Shams continues to develop its teams and welcomes talented professionals interested in contributing to the future of media, creativity, technology and entrepreneurship.
For career opportunities and information about working at Shams, visit the official Shams website and careers channels.
